Want to start an online store but are stuck comparing Wix plans in India?
With monthly costs ranging from ₹199 to ₹1,599, many Indian entrepreneurs struggle to justify these recurring expenses against their early-stage profits.
While Wix promises an all-in-one eCommerce solution, the real question is: Are these plans worth your investment in India’s price-sensitive market?
Before you commit your hard-earned money, let’s cut through the confusion and examine what you’re getting at each price point.
Note: All fees mentioned here are as of 14th February 2025.
Content Index
- Understanding the Wix Plans in India
- Breaking Down the Wix Plans Available in India
- Wix Plans India vs Shopify and WordPress
- How to Select the Suitable Wix Plan for Your Store?
- Conclusion
- FAQs
Understanding the Wix Plans in India
For Indian entrepreneurs and business owners, Wix offers four distinct subscription tiers, each priced in INR with annual billing:
Available Wix plans in India
- Light: ₹199/month (₹2,388 billed annually)
- Core: ₹399/month (₹4,788 billed annually)
- Business: ₹799/month (₹9,588 billed annually)
- Business Elite: ₹1,599/month (₹19,188 billed annually)
Payment methods and billing
Indian users can pay for Wix plans using:
- International credit cards (Visa, Mastercard)
- International debit cards
- PayPal
Important billing considerations:
- All plans require an upfront annual payment
- 14-day money-back guarantee on all purchases
- Prices shown exclude GST (added at checkout)
- Free domain for the first year (renews at standard rates)
- Auto-renewal is enabled by default
- Transaction fees of 2.9% + $0.30 per sale for eCommerce features
📚Note: There is a free Wix website option too. Learn how to monetise it.
Breaking Down the Wix Plans Available in India
Features, limitations, is it worth investing in, who will be most benefitted, when to upgrade,
Lite (₹199/month)
For those just dipping their toes into online business, the Light plan is a digital visiting card rather than a full-fledged eCommerce solution. Consider Meera, an artist from Delhi who wants to showcase her paintings online before committing to selling them. While the plan offers a professional-looking website, it’s severely limited for serious selling ambitions.
Best suited for:
- Portfolio websites
- Business showcase pages
- Contact/inquiry websites
Key limitations:
- No eCommerce functionality
- Only 2GB storage
- Basic marketing tools
- Maximum four lead-capture forms
When to consider:
- Testing market response
- Building brand presence
- Creating a digital portfolio or freelancing website
Core (₹399/month)
Think of Anita, who started selling homemade pickles to her WhatsApp groups and now wants to reach customers across India. The Core plan offers her the tools to sell online without overwhelming complexity or cost. It’s the stepping stone many successful Indian eCommerce businesses began with.
Essential features:
- Basic payment gateway integration
- 50GB storage
- 5 site collaborators
- Basic marketing suite
Limitations:
- 25 dropshipping products limit
- No multiple currency support
- Basic marketing tools
- Limited automation features
Ideal for:
- Small inventory businesses
- First-time online sellers
- Local businesses going digital
Business (₹799/month)
Consider Vikram’s traditional wear store in Jaipur, handling regular orders from Indian and NRI customers. With growing inventory and the need for multiple currency support, the Business plan provides the right balance of features and cost for established sellers looking to scale.
Advanced features:
- 100GB storage
- Multiple currency support
- Advanced marketing tools
- 10 site collaborators
Upgrade triggers:
- Monthly orders exceeding 50
- Storage needs above 50GB
- Need for multiple currencies
- Regular international orders
ROI markers:
- Monthly revenue above ₹50,000
- Regular international customers
- Multiple staff members are managing the store
Business Elite (₹1,599/month)
Deepak’s multi-city fashion brand handles hundreds of orders daily and needs a robust infrastructure. The Elite plan caters to established businesses where advanced features and priority support justify the higher cost.
Premium features:
- Unlimited storage
- Priority support
- Advanced marketing suite
- 100 site collaborators
Worth investing when:
- The monthly revenue exceeds ₹2 lakhs
- Managing 1000+ products
- Need advanced automation
- High-volume transactions
Additional benefits:
- VIP support response
- Advanced security features
- Custom reporting
- Higher API limits
Wix Plans India vs Shopify and WordPress
Every aspiring Indian online store owner faces the dilemma of choosing between Wix, Shopify, and WordPress. With Wix starting at ₹199/month, Shopify at ₹1,499/month, and WordPress at ₹200/month, the decision isn’t just about cost—it’s about finding the right platform that aligns with your business goals without draining your initial capital.
Let’s break down these platforms to help you make an informed choice for your online store.
Cost vs. Benefit Analysis (Annual Pricing) for Wix, Shopify and WordPress
🔖Learn more about Shopify vs. Wix
Bottom line: Wix is worth investing in for Indian businesses that:
- Are just starting with a small inventory (under 50 products)
- Have limited technical expertise and need a simple solution
- Want to start with minimal risk
- Have a monthly revenue of under ₹50,000
- Need to validate their business model
- Want to test the market with minimal investment
How to Select the Suitable Wix Plan for Your Store?
Setting up an online store is one thing, but choosing the right plan that aligns with your budget and business needs. That’s where many Indian entrepreneurs get stuck. With Wix offering four distinct plans ranging from ₹199 to ₹1,599 per month, picking the perfect plan isn’t just about what you can afford today—it’s about choosing a foundation that supports your growth tomorrow.
Whether you’re a small artisanal business or a growing fashion brand, let’s cut through the confusion and figure out exactly which Wix plan makes sense for your stage of business:
Decision framework based on business size
For new businesses (0-6 months): Start with a Core Plan (₹399/month) when you manage under 100 products, need essential marketing tools, and have monthly revenue under ₹50,000. This plan covers essential eCommerce features like payment processing, basic inventory management, and standard customer support.
For growing businesses (6-18 months): Upgrade to Business Plan (₹799/month) once your monthly revenue crosses ₹50,000, you need multiple currency support, or your inventory exceeds 200 products. This plan offers advanced marketing tools and automated tax calculations for scaling operations.
For established businesses (18+ months): Consider Business Elite (₹1,599/month) when your monthly revenue exceeds ₹2 lakhs and you’re managing 1000+ products. This plan provides priority support, advanced automation, and custom reporting for high-volume operations.
Upgrade paths as your business grows
Core to Business Plan triggers: Monitor your storage usage (approaching 40GB), monthly orders (crossing 50), and need for features like multiple currencies or loyalty programs. These are clear indicators that it’s time to upgrade to the Business plan.
Business to Elite Plan triggers: Consider upgrading when storage needs exceed 80GB, monthly orders surpass 200, or you require advanced API access and custom reporting. The need for VIP support often signals it’s time for Elite.
Trial period details
Wix offers a 14-day free trial with full access to plan features, template customisation, and basic store setup. No credit card is required, but you can’t process accurate payments or publish to a custom domain during the trial.
Migration options
Between Wix plans, upgrades are immediate with preserved data and settings. For downgrading, wait until your current billing cycle ends. Wix supports manual product imports via CSV when moving from other platforms, though design elements need recreation.
Payment integrations
Wix’s integration with Nimbbl offers Indian stores a streamlined payment solution with fast checkout, UPI support, and payment routing options. Available on the Core plan and above, it requires no coding and helps improve conversion rates through localised payment methods.
Remember: While starting with the Core plan is recommended, regularly review your storage usage and transaction volumes, as they often indicate when to upgrade.
Conclusion
Making the right choice with Wix plans comes down to understanding where your business stands today and where it’s heading tomorrow. Start with the Core plan at ₹399/month if you’re testing the waters with eCommerce, upgrade to Business at ₹799/month when you hit 50+ monthly orders, and consider Elite at ₹1,599/month only after crossing ₹2 lakhs in monthly revenue.
While Wix’s pricing might seem steep initially, its ease of use and comprehensive features can justify the investment for Indian businesses focused on growth rather than just establishing an online presence.
FAQs
How much is Wix per month in India?
Wix offers four plans in India: Light at ₹199/month, Core at ₹399/month, Business at ₹799/month, and Business Elite at ₹1,599/month. All plans require annual billing and exclude GST.
How much does Wix cost per month?
When billed annually, Wix costs ₹2,388 for Light, ₹4,788 for Core, ₹9,588 for Business, and ₹19,188 for Business Elite. Monthly pricing isn’t available in India.
What is the disadvantage of Wix?
Significant drawbacks include mandatory annual billing, limited storage on lower plans, higher transaction fees compared to competitors, and the inability to switch templates after site launch.